1---
2name: ckm:design
3description: "Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini AI), corporate identity program (50 deliverables, CIP mockups), HTML presentations (Chart.js), banner design (22 styles, social/ads/web/print), icon design (15 styles, SVG, Gemini 3.1 Pro), social photos (HTML→screenshot, multi-platform). Actions: design logo, create CIP, generate mockups, build slides, design banner, generate icon, create social photos, social media images, brand identity, design system. Platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, TikTok, Threads, Google Ads."
4argument-hint: "[design-type] [context]"
5license: MIT
6metadata:
7  author: claudekit
8  version: "2.1.0"
9---
10 
11# Design
12 
13Unified design skill: brand, tokens, UI, logo, CIP, slides, banners, social photos, icons.
14 
15## When to Use
16 
17- Brand identity, voice, assets
18- Design system tokens and specs
19- UI styling with shadcn/ui + Tailwind
20- Logo design and AI generation
21- Corporate identity program (CIP) deliverables
22- Presentations and pitch decks
23- Banner design for social media, ads, web, print
24- Social photos for Instagram, Facebook, LinkedIn, Twitter, Pinterest, TikTok
25 
26## Sub-skill Routing
27 
28| Task | Sub-skill | Details |
29|------|-----------|---------|
30| Brand identity, voice, assets | `brand` | External skill |
31| Tokens, specs, CSS vars | `design-system` | External skill |
32| shadcn/ui, Tailwind, code | `ui-styling` | External skill |
33| Logo creation, AI generation | Logo (built-in) | `references/logo-design.md` |
34| CIP mockups, deliverables | CIP (built-in) | `references/cip-design.md` |
35| Presentations, pitch decks | Slides (built-in) | `references/slides.md` |
36| Banners, covers, headers | Banner (built-in) | `references/banner-sizes-and-styles.md` |
37| Social media images/photos | Social Photos (built-in) | `references/social-photos-design.md` |
38| SVG icons, icon sets | Icon (built-in) | `references/icon-design.md` |
39 
40## Logo Design (Built-in)
41 
4255+ styles, 30 color palettes, 25 industry guides. Gemini Nano Banana models.
43 
44### Logo: Generate Design Brief
45 
46```bash
47python3 ~/.claude/skills/design/scripts/logo/search.py "tech startup modern" --design-brief -p "BrandName"
48```
49 
50### Logo: Search Styles/Colors/Industries
51 
52```bash
53python3 ~/.claude/skills/design/scripts/logo/search.py "minimalist clean" --domain style
54python3 ~/.claude/skills/design/scripts/logo/search.py "tech professional" --domain color
55python3 ~/.claude/skills/design/scripts/logo/search.py "healthcare medical" --domain industry
56```
57 
58### Logo: Generate with AI
59 
60**ALWAYS** generate output logo images with white background.
61 
62```bash
63python3 ~/.claude/skills/design/scripts/logo/generate.py --brand "TechFlow" --style minimalist --industry tech
64python3 ~/.claude/skills/design/scripts/logo/generate.py --prompt "coffee shop vintage badge" --style vintage
65```
66 
67**IMPORTANT:** When scripts fail, try to fix them directly.
68 
69After generation, **ALWAYS** ask user about HTML preview via `AskUserQuestion`. If yes, invoke `/ui-ux-pro-max` for gallery.
70 
71## CIP Design (Built-in)
72 
7350+ deliverables, 20 styles, 20 industries. Gemini Nano Banana (Flash/Pro).
74 
75### CIP: Generate Brief
76 
77```bash
78python3 ~/.claude/skills/design/scripts/cip/search.py "tech startup" --cip-brief -b "BrandName"
79```
80 
81### CIP: Search Domains
82 
83```bash
84python3 ~/.claude/skills/design/scripts/cip/search.py "business card letterhead" --domain deliverable
85python3 ~/.claude/skills/design/scripts/cip/search.py "luxury premium elegant" --domain style
86python3 ~/.claude/skills/design/scripts/cip/search.py "hospitality hotel" --domain industry
87python3 ~/.claude/skills/design/scripts/cip/search.py "office reception" --domain mockup
88```
89 
90### CIP: Generate Mockups
91 
92```bash
93# With logo (RECOMMENDED)
94python3 ~/.claude/skills/design/scripts/cip/generate.py --brand "TopGroup" --logo /path/to/logo.png --deliverable "business card" --industry "consulting"
95 
96# Full CIP set
97python3 ~/.claude/skills/design/scripts/cip/generate.py --brand "TopGroup" --logo /path/to/logo.png --industry "consulting" --set
98 
99# Pro model (4K text)
100python3 ~/.claude/skills/design/scripts/cip/generate.py --brand "TopGroup" --logo logo.png --deliverable "business card" --model pro
101 
102# Without logo
103python3 ~/.claude/skills/design/scripts/cip/generate.py --brand "TechFlow" --deliverable "business card" --no-logo-prompt
104```
105 
106Models: `flash` (default, `gemini-2.5-flash-image`), `pro` (`gemini-3-pro-image-preview`)
107 
108### CIP: Render HTML Presentation
109 
110```bash
111python3 ~/.claude/skills/design/scripts/cip/render-html.py --brand "TopGroup" --industry "consulting" --images /path/to/cip-output
112```
113 
114**Tip:** If no logo exists, use Logo Design section above first.
115 
116## Slides (Built-in)
117 
118Strategic HTML presentations with Chart.js, design tokens, copywriting formulas.
119 
120Load `references/slides-create.md` for the creation workflow.
121 
122### Slides: Knowledge Base
123 
124| Topic | File |
125|-------|------|
126| Creation Guide | `references/slides-create.md` |
127| Layout Patterns | `references/slides-layout-patterns.md` |
128| HTML Template | `references/slides-html-template.md` |
129| Copywriting | `references/slides-copywriting-formulas.md` |
130| Strategies | `references/slides-strategies.md` |
131 
132## Banner Design (Built-in)
133 
13422 art direction styles across social, ads, web, print. Uses `frontend-design`, `ai-artist`, `ai-multimodal`, `chrome-devtools` skills.
135 
136Load `references/banner-sizes-and-styles.md` for complete sizes and styles reference.
137 
138### Banner: Workflow
139 
1401. **Gather requirements** via `AskUserQuestion` — purpose, platform, content, brand, style, quantity
1412. **Research** — Activate `ui-ux-pro-max`, browse Pinterest for references
1423. **Design** — Create HTML/CSS banner with `frontend-design`, generate visuals with `ai-artist`/`ai-multimodal`
1434. **Export** — Screenshot to PNG at exact dimensions via `chrome-devtools`
1445. **Present** — Show all options side-by-side, iterate on feedback
145 
146### Banner: Quick Size Reference
147 
148| Platform | Type | Size (px) |
149|----------|------|-----------|
150| Facebook | Cover | 820 x 312 |
151| Twitter/X | Header | 1500 x 500 |
152| LinkedIn | Personal | 1584 x 396 |
153| YouTube | Channel art | 2560 x 1440 |
154| Instagram | Story | 1080 x 1920 |
155| Instagram | Post | 1080 x 1080 |
156| Google Ads | Med Rectangle | 300 x 250 |
157| Website | Hero | 1920 x 600-1080 |
158 
159### Banner: Top Art Styles
160 
161| Style | Best For |
162|-------|----------|
163| Minimalist | SaaS, tech |
164| Bold Typography | Announcements |
165| Gradient | Modern brands |
166| Photo-Based | Lifestyle, e-com |
167| Geometric | Tech, fintech |
168| Glassmorphism | SaaS, apps |
169| Neon/Cyberpunk | Gaming, events |
170 
171### Banner: Design Rules
172 
173- Safe zones: critical content in central 70-80%
174- One CTA per banner, bottom-right, min 44px height
175- Max 2 fonts, min 16px body, ≥32px headline
176- Text under 20% for ads (Meta penalizes)
177- Print: 300 DPI, CMYK, 3-5mm bleed
178 
179## Icon Design (Built-in)
180 
18115 styles, 12 categories. Gemini 3.1 Pro Preview generates SVG text output.
182 
183### Icon: Generate Single Icon
184 
185```bash
186python3 ~/.claude/skills/design/scripts/icon/generate.py --prompt "settings gear" --style outlined
187python3 ~/.claude/skills/design/scripts/icon/generate.py --prompt "shopping cart" --style filled --color "#6366F1"
188python3 ~/.claude/skills/design/scripts/icon/generate.py --name "dashboard" --category navigation --style duotone
189```
190 
191### Icon: Generate Batch Variations
192 
193```bash
194python3 ~/.claude/skills/design/scripts/icon/generate.py --prompt "cloud upload" --batch 4 --output-dir ./icons
195```
196 
197### Icon: Multi-size Export
198 
199```bash
200python3 ~/.claude/skills/design/scripts/icon/generate.py --prompt "user profile" --sizes "16,24,32,48" --output-dir ./icons
201```
202 
203### Icon: Top Styles
204 
205| Style | Best For |
206|-------|----------|
207| outlined | UI interfaces, web apps |
208| filled | Mobile apps, nav bars |
209| duotone | Marketing, landing pages |
210| rounded | Friendly apps, health |
211| sharp | Tech, fintech, enterprise |
212| flat | Material design, Google-style |
213| gradient | Modern brands, SaaS |
214 
215**Model:** `gemini-3.1-pro-preview` — text-only output (SVG is XML text). No image generation API needed.
216 
217## Social Photos (Built-in)
218 
219Multi-platform social image design: HTML/CSS → screenshot export. Uses `ui-ux-pro-max`, `brand`, `design-system`, `chrome-devtools` skills.
220 
221Load `references/social-photos-design.md` for sizes, templates, best practices.
222 
223### Social Photos: Workflow
224 
2251. **Orchestrate** — `project-management` skill for TODO tasks; parallel subagents for independent work
2262. **Analyze** — Parse prompt: subject, platforms, style, brand context, content elements
2273. **Ideate** — 3-5 concepts, present via `AskUserQuestion`
2284. **Design** — `/ckm:brand` → `/ckm:design-system` → randomly invoke `/ck:ui-ux-pro-max` OR `/ck:frontend-design`; HTML per idea × size
2295. **Export** — `chrome-devtools` or Playwright screenshot at exact px (2x deviceScaleFactor)
2306. **Verify** — Use Chrome MCP or `chrome-devtools` skill to visually inspect exported designs; fix layout/styling issues and re-export
2317. **Report** — Summary to `plans/reports/` with design decisions
2328. **Organize** — Invoke `assets-organizing` skill to sort output files and reports
233 
234### Social Photos: Key Sizes
235 
236| Platform | Size (px) | Platform | Size (px) |
237|----------|-----------|----------|-----------|
238| IG Post | 1080×1080 | FB Post | 1200×630 |
239| IG Story | 1080×1920 | X Post | 1200×675 |
240| IG Carousel | 1080×1350 | LinkedIn | 1200×627 |
241| YT Thumb | 1280×720 | Pinterest | 1000×1500 |
242 
243## Workflows
244 
245### Complete Brand Package
246 
2471. **Logo** → `scripts/logo/generate.py` → Generate logo variants
2482. **CIP** → `scripts/cip/generate.py --logo ...` → Create deliverable mockups
2493. **Presentation** → Load `references/slides-create.md` → Build pitch deck
250 
251### New Design System
252 
2531. **Brand** (brand skill) → Define colors, typography, voice
2542. **Tokens** (design-system skill) → Create semantic token layers
2553. **Implement** (ui-styling skill) → Configure Tailwind, shadcn/ui
256 
257## References
258 
259| Topic | File |
260|-------|------|
261| Design Routing | `references/design-routing.md` |
262| Logo Design Guide | `references/logo-design.md` |
263| Logo Styles | `references/logo-style-guide.md` |
264| Logo Colors | `references/logo-color-psychology.md` |
265| Logo Prompts | `references/logo-prompt-engineering.md` |
266| CIP Design Guide | `references/cip-design.md` |
267| CIP Deliverables | `references/cip-deliverable-guide.md` |
268| CIP Styles | `references/cip-style-guide.md` |
269| CIP Prompts | `references/cip-prompt-engineering.md` |
270| Slides Create | `references/slides-create.md` |
271| Slides Layouts | `references/slides-layout-patterns.md` |
272| Slides Template | `references/slides-html-template.md` |
273| Slides Copy | `references/slides-copywriting-formulas.md` |
274| Slides Strategy | `references/slides-strategies.md` |
275| Banner Sizes & Styles | `references/banner-sizes-and-styles.md` |
276| Social Photos Guide | `references/social-photos-design.md` |
277| Icon Design Guide | `references/icon-design.md` |
278 
279## Scripts
280 
281| Script | Purpose |
282|--------|---------|
283| `scripts/logo/search.py` | Search logo styles, colors, industries |
284| `scripts/logo/generate.py` | Generate logos with Gemini AI |
285| `scripts/logo/core.py` | BM25 search engine for logo data |
286| `scripts/cip/search.py` | Search CIP deliverables, styles, industries |
287| `scripts/cip/generate.py` | Generate CIP mockups with Gemini |
288| `scripts/cip/render-html.py` | Render HTML presentation from CIP mockups |
289| `scripts/cip/core.py` | BM25 search engine for CIP data |
290| `scripts/icon/generate.py` | Generate SVG icons with Gemini 3.1 Pro |
291 
292## Setup
293 
294```bash
295export GEMINI_API_KEY="your-key"  # https://aistudio.google.com/apikey
296pip install google-genai pillow
297```
298 
299## Integration
300 
301**External sub-skills:** brand, design-system, ui-styling
302**Related Skills:** frontend-design, ui-ux-pro-max, ai-multimodal, chrome-devtools
303