1# SEO/GEO Tools and API Reference
2 
3Curated list of tools and APIs for SEO and GEO optimization.
4 
5---
6 
7## Free Tools
8 
9### Schema Markup Generators
10 
11| Tool | URL | Features |
12|------|-----|----------|
13| **TechnicalSEO.com** | technicalseo.com/tools/schema-markup-generator | Multiple schema types, validation |
14| **Rank Ranger** | rankranger.com/schema-markup-generator | FAQ, Article, Product schemas |
15| **Merkle** | technicalseo.com/tools/schema-markup-generator | Comprehensive schema generator |
16| **JSON-LD Generator** | jsonld.com | Simple schema builder |
17 
18### Validation Tools
19 
20| Tool | URL | Purpose |
21|------|-----|---------|
22| **Google Rich Results Test** | search.google.com/test/rich-results | Test schema markup |
23| **Schema.org Validator** | validator.schema.org | Validate any schema |
24| **Google Mobile-Friendly Test** | search.google.com/test/mobile-friendly | Mobile usability |
25| **PageSpeed Insights** | pagespeed.web.dev | Core Web Vitals |
26 
27### SEO Audit Tools
28 
29| Tool | URL | Features |
30|------|-----|----------|
31| **SEOmator** | seomator.com/free-seo-audit-tool | Comprehensive free audit |
32| **Screaming Frog (Free)** | screamingfrog.co.uk | Crawl up to 500 URLs |
33| **Google Search Console** | search.google.com/search-console | Official Google data |
34| **Bing Webmaster Tools** | bing.com/webmasters | Bing indexing data |
35 
36---
37 
38## Paid SEO Tools
39 
40### Comprehensive Platforms
41 
42| Tool | Price | Best For |
43|------|-------|----------|
44| **Ahrefs** | $99/mo+ | Backlink analysis, keyword research |
45| **Semrush** | $139/mo+ | All-in-one SEO + GEO toolkit |
46| **Moz Pro** | $99/mo+ | Domain authority, link building |
47| **SE Ranking** | $65/mo+ | Affordable all-in-one |
48 
49### Content Optimization
50 
51| Tool | Price | Best For |
52|------|-------|----------|
53| **Surfer SEO** | $89/mo+ | Content optimization for AI |
54| **Clearscope** | $170/mo+ | Enterprise content optimization |
55| **Frase** | $15/mo+ | AI content briefs |
56| **MarketMuse** | $149/mo+ | Content strategy |
57 
58---
59 
60## GEO / AI Visibility Tools
61 
62### AI Search Monitoring
63 
64| Tool | Price | Platforms |
65|------|-------|-----------|
66| **Profound** | $499/mo+ | ChatGPT, Perplexity, Claude, Gemini |
67| **Otterly.ai** | Free trial | ChatGPT, Perplexity, Google AIO |
68| **SE Ranking AI Toolkit** | Included | AI Overviews, ChatGPT |
69| **Semrush AI Visibility** | Included | Google AIO, ChatGPT |
70| **Peec AI** | Mid-tier | Sentiment + visibility |
71| **Scrunch AI** | Varies | Brand tracking, citations |
72 
73### AI Visibility Features to Look For
74 
75- Citation tracking across AI platforms
76- Prompt-level insights
77- Source attribution
78- Sentiment analysis
79- Competitive benchmarking
80- Actionable recommendations
81 
82---
83 
84## APIs for Automation
85 
86### Google APIs
87 
88| API | Purpose | Docs |
89|-----|---------|------|
90| **Search Console API** | Indexing status, search data | developers.google.com/webmaster-tools |
91| **PageSpeed API** | Core Web Vitals data | developers.google.com/speed/docs/insights/v5/get-started |
92| **Indexing API** | Request indexing | developers.google.com/search/apis/indexing-api |
93| **Custom Search API** | Programmatic search | developers.google.com/custom-search |
94 
95### SEO Data APIs
96 
97| API | Purpose | Pricing |
98|-----|---------|---------|
99| **DataForSEO** | Comprehensive SEO data | Pay-per-use |
100| **Moz API** | DA, PA, link data | Included with Moz |
101| **Ahrefs API** | Backlinks, keywords | Included with Ahrefs |
102| **SE Ranking API** | Rankings, audits | Included with SE Ranking |
103| **SEO Review Tools API** | Various SEO checks | Free tier available |
104 
105### Schema/Metadata APIs
106 
107| API | Purpose | Pricing |
108|-----|---------|---------|
109| **Apify Metadata Extractor** | Extract meta, sitemap, robots | $12/mo+ |
110| **Firecrawl** | Website crawling for SEO | Pay-per-use |
111 
112---
113 
114## Browser Extensions
115 
116### SEO Analysis
117 
118| Extension | Browser | Features |
119|-----------|---------|----------|
120| **SEOquake** | Chrome/Firefox | Quick SEO metrics |
121| **MozBar** | Chrome | DA, PA, link data |
122| **Ahrefs SEO Toolbar** | Chrome | Backlinks, keywords |
123| **Detailed SEO Extension** | Chrome | Technical SEO checks |
124 
125### Schema Testing
126 
127| Extension | Browser | Features |
128|-----------|---------|----------|
129| **Structured Data Testing Tool** | Chrome | View page schema |
130| **Schema Builder** | Chrome | Generate schema |
131 
132---
133 
134## Command Line Tools
135 
136### curl Commands for SEO Checks
137 
138```bash
139# Check meta tags
140curl -sL "https://example.com" | grep -E "<title>|<meta"
141 
142# Check robots.txt
143curl -s "https://example.com/robots.txt"
144 
145# Check sitemap
146curl -s "https://example.com/sitemap.xml"
147 
148# Check HTTP headers
149curl -I "https://example.com"
150 
151# Check redirect chain
152curl -sIL "https://example.com" | grep -E "HTTP|Location"
153 
154# Check page size
155curl -sL "https://example.com" | wc -c
156 
157# Check load time
158curl -o /dev/null -s -w "Total: %{time_total}s\n" "https://example.com"
159```
160 
161### Using Google APIs via curl
162 
163```bash
164# PageSpeed Insights (no API key needed for basic)
165curl "https://www.googleapis.com/pagespeedonline/v5/runPagespeed?url=https://example.com"
166 
167# With API key (more requests allowed)
168curl "https://www.googleapis.com/pagespeedonline/v5/runPagespeed?url=https://example.com&key=YOUR_API_KEY"
169```
170 
171---
172 
173## Robots.txt Template for AI Bots
174 
175```
176# Search Engines
177User-agent: Googlebot
178Allow: /
179 
180User-agent: Bingbot
181Allow: /
182 
183# AI Bots
184User-agent: GPTBot
185Allow: /
186 
187User-agent: ChatGPT-User
188Allow: /
189 
190User-agent: PerplexityBot
191Allow: /
192 
193User-agent: ClaudeBot
194Allow: /
195 
196User-agent: anthropic-ai
197Allow: /
198 
199User-agent: Applebot-Extended
200Allow: /
201 
202# Sitemap
203Sitemap: https://example.com/sitemap.xml
204```
205 
206---
207 
208## Scripts
209 
210Ready-to-use Python scripts in `scripts/` folder.
211 
212### Setup (DataForSEO scripts)
213 
214```bash
215export DATAFORSEO_LOGIN=your_login
216export DATAFORSEO_PASSWORD=your_password
217```
218 
219### seo_audit.py
220 
221Full SEO audit - meta tags, robots.txt, sitemap, load time, schema, AI bot access. No API required.
222 
223```bash
224python3 scripts/seo_audit.py "https://example.com"
225```
226 
227### keyword_research.py
228 
229Get keyword ideas, search volume, difficulty.
230 
231```bash
232python3 scripts/keyword_research.py "seo tools" --limit 20
233python3 scripts/keyword_research.py "seo tools" --location 2826  # UK
234```
235 
236### serp_analysis.py
237 
238Analyze top 20 Google results for a keyword.
239 
240```bash
241python3 scripts/serp_analysis.py "best seo tools" --depth 20
242```
243 
244### backlinks.py
245 
246Get backlink profile for a domain.
247 
248```bash
249python3 scripts/backlinks.py "example.com" --limit 20
250```
251 
252### domain_overview.py
253 
254Get domain metrics - traffic, keywords, rankings.
255 
256```bash
257python3 scripts/domain_overview.py "example.com"
258```
259 
260---
261 
262## Workflow Integration
263 
264### Using with OPC Skills
265 
266```bash
267# Use twitter skill to find SEO tips
268python3 scripts/search_tweets.py "SEO tips 2026" --limit 20
269 
270# Use reddit skill to find discussions
271python3 scripts/search_posts.py "GEO optimization" --subreddit SEO --limit 10
272 
273# Use WebSearch for keyword research
274# (Built into agent)
275```
276 
277### Automation Ideas
278 
2791. **Weekly SEO audit** - Crawl site with curl, check for errors
2802. **Schema monitoring** - Validate schema after deploys with Rich Results Test API
2813. **Ranking tracking** - Monitor AI visibility with Otterly.ai or Profound
2824. **Content freshness** - Flag outdated content based on dateModified
2835. **Competitor monitoring** - Track competitor changes with DataForSEO API
284 
285---
286 
287## Resources
288 
289### Learning
290 
291| Resource | URL | Type |
292|----------|-----|------|
293| **Google SEO Guide** | developers.google.com/search/docs | Official |
294| **Moz Beginner's Guide** | moz.com/beginners-guide-to-seo | Tutorial |
295| **Backlinko** | backlinko.com/hub/seo | Advanced |
296| **Search Engine Journal** | searchenginejournal.com | News |
297 
298### GEO Research
299 
300| Resource | URL | Type |
301|----------|-----|------|
302| **Princeton GEO Paper** | arxiv.org/abs/2311.09735 | Research |
303| **GEO Guide (SingleGrain)** | singlegrain.com/geo | Guide |
304| **AI Search Optimization (Semrush)** | semrush.com/blog/ai-search-optimization | Tutorial |
305 
306### Communities
307 
308| Community | Platform | Focus |
309|-----------|----------|-------|
310| **r/SEO** | Reddit | General SEO |
311| **r/bigseo** | Reddit | Advanced SEO |
312| **r/TechSEO** | Reddit | Technical SEO |
313| **SEO Twitter** | Twitter | News, tips |
314